Design & Media Content Coordinator

“Designer & storyteller blending branding, content,
and motion to connect with audiences.

Tom Ackerman

Tyrone
Brooks

Tom@timberline-visuals.com

linkedin.com/in/thomas-ackerman8

775-685-9514

Reno, NV

Summary

I’m an experienced, detail-focused designer with over a decade in creative work across branding, visual design, and digital content. Currently leading design and content creation at Bonanza Casino, I craft campaigns and visuals that blend storytelling with strategy to deliver meaningful results.

My background in the apparel industry and hands-on experience in photography, video production, and design systems give me a well-rounded creative approach to any project. I’ve collaborated closely with cross-functional teams, from developers and marketers to founders and clients, bringing ideas to life in ways that feel both purposeful and memorable.

Driven by curiosity and respect for craft, I’m always exploring new tools and perspectives to push my work further. Whether I’m designing interfaces, producing motion content, or building brands from the ground up, my goal is simple — to create work that resonates visually, emotionally, and strategically.

Work Experience

DESIGN & MEDIA CONTENT COORDINATOR

Sep 2025 – Present

Bonanza Casino, Reno, NV

As the sole creative at Bonanza Casino, I manage all visual design and marketing content across the property. From concept to completion, I design and produce creative assets that support promotions, dining, events, and overall brand presence—spanning print, digital, photo, and video media. I also oversee the casino’s social media, website, and email marketing, ensuring consistent, engaging communication across all channels.

Creative Production & Design Execution

  • Designed and produced all creative materials including billboards, property signage, menus, marquee graphics, social media campaigns, direct mailers, and promotional assets.

  • Created cohesive multi-channel visuals for casino promotions, events, and seasonal campaigns.

  • Produced photo, video, and motion graphics content to enhance digital engagement and brand storytelling.

Digital Media Management & Marketing

  • Managed the casino’s Facebook, Instagram, website, and email marketing—handling design, copywriting, scheduling, and engagement tracking.

  • Maintained and updated the WordPress website with current promotions, menus, and event information (using basic HTML/CSS support as needed).

  • Designed and deployed promotional email campaigns optimized for mobile with clear hierarchy and actionable CTAs.

Collaboration & Brand Oversight

  • Partnered with the Marketing Manager and event teams to develop creative concepts and deliver on-site support for events.

  • Ensured all creative output met brand standards, readability, and compliance requirements while maintaining fast turnaround under tight deadlines.

  • Delivered polished, on-brand designs using Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro).

Senior Graphic Production Artist

Feb 2017 – Dec 2024

CustomInk, Reno, NV

Merged creative precision with technical expertise to produce flawless, print-ready artwork at scale. Coached new designers to thrive in a fast-paced, detail-obsessed production environment.

Print-Ready Design & Custom Artwork Creation

  • Rebuilt thousands of customer-submitted designs, converting rough or low-res ideas into crisp, production-ready files using Adobe Illustrator and Photoshop.

  • Managed complex image tasks including photo restoration, color correction, and detailed cleanup.

  • Prepped artwork for screen printing, DTG, sublimation, and specialty processes, contributing to a <1% error rate.

  • Identified and resolved file issues before production—ensuring smoother workflows and fewer delays.

Production Support & Creative Problem Solving

  • Troubleshot low-res uploads, layout conflicts, and color issues across hundreds of jobs weekly.

  • Served as a creative translator between client intent and print execution, bringing clarity to the process.

Training, Coaching & Leadership

  • Trained and mentored new hires, guiding them through onboarding and helping them hit quality benchmarks.

  • Balanced training responsibilities with live production work while providing ongoing support across teams.

Graphic Production Artist

May 2014 – Feb 2017

CustomInk, Reno, NV

Set the standard for quality, speed, and execution in a high-volume, fast-paced production environment—delivering polished, accurate designs.

  • Created production-ready files optimized for various print methods including screen printing, DTG, and sublimation.

  • Proofed and quality-checked designs to ensure layout accuracy and consistent brand presentation.

  • Communicated directly with customers to align on creative expectations and technical needs.

  • Maintained a sub-1% error rate while ranking among top performers for speed and consistency.

  • Collaborated with print teams and press operators to resolve file issues and minimize rework.


Lead Monitor, Security DOD Contractor

Nov 2011 – May 2013

Sallyport Global — Middle East

Led security teams and coordinated critical infrastructure for military-aligned operations, overseeing 100+ personnel across multiple zones.

  • Managed 40+ staff and 70+ subcontractors, streamlining schedules, logistics, and mission protocols with zero delays.

  • Maintained compliance with strict U.S. military and host nation security protocols.

  • Delivered training programs in site security, emergency procedures, and team leadership.

  • Oversaw logistics including vehicle deployment and equipment distribution to ensure readiness.

  • Provided 24/7 operational leadership, responding to emergencies and driving team accountability.

This experience taught me how to lead under pressure, communicate clearly, and manage high-stakes workflows—skills I bring into every creative project I take on.

Skills & Tools

Branding & Identity Design

Video Editing & Motion Graphics

Print & Production Expertise

Photography & Cinematography

Logo Design & Typography

Social Media Content Design

Photo Retouching & Editing

Email Marketing & Campaign Design

Layout & Visual Composition

Web Design & WordPress

Digital Illustration

Pre-Press & File Optimization

Education & Certificates

Truckee Meadows Community College

Associate of Applied Science – Graphic Communications

Links

Linkedin

Instagram

YouTube

tom@timberline-visuals.com

+775-685-9514

unsplash.com/@reddfrancisco